Blog Media Kit Research

I have researched a number of Media Kit's to ensure I include all the relevant information in my blogs. I will have a digital PDF version and a printed version.

Six out of ten - Post regarding producing a press pack/ media kit for your blog.

Queen Beady's Media Kit 

Media Kit Examples & Inspiration

Dance Location

For the filming location we will be using Lambert's Yard. I have been to this gallery a number of times over the past few years, and have seen it be transformed from a Fine Art exhibition, to a Pop-up shop and to an event space featuring Yoga. The below pictures show a variety of elements of the space, including a few ways it can be transformed. I love how lit up and beautiful it looks in the day due to the large windows, which will be perfect for filming.

I love the window panes and can't wait to experiment with the shadows cast through them.

This is a completely different way to use and transform the space. It shows its flexibility and how personalised it can be made.

Dance Inspiration

While I am not choreographing the dance personally, the routine is key for the videography and final output. Therefore I will be sharing my inspiration with the choreographer, and any ideas I have. I think using the environment is really important, whether it be to reflect the rustic feel of an old setting, or contrast the modernity of a new building.

In addition, I think using the location and the space to its full potential is essential. I love the look of sunlight creating shadows from the windows, and the contrasts in space, like a wooden floor and white wall. These are a variety of images I have collated for inspiration for shots and positions, as well as ways to use different spaces.

Potential editing idea, repeating the dancer across the screen to create a group of dancers. I love repeating shots moments apart in my editing and I think this could be portrayed well.

I love the shadows cast by the window panes in this shot.

Here the fabric is key, contrasting completely with the black background the garment is enhanced and the movement portrayed clearly.

I love the contrast of the girly formal dresses in a run down graffitied environment.

I love the use of the darkness and small element of light to enhance and draw focus to the dancer.

Katie Gillies and Joanna Kelly Collaboration

For one of my inspirational videos, I am collaborating with another Fashion Concepts student - Joanna Kelly and a Printed Textiles student - Katie Gillies to produce a Contemporary Dance Film. I will be the videographer and joint editor of a Fashion Film produced with Joanna Kelly, featuring her dancing with Katie Gillies' Print Designs, and will also be compiling my own interview with Katie, featuring clips of her work in both a dance setting and studio space. 

Here are a selection of Dance Videos I have researched as Inspiration for the upcoming filming.

Alice Godfrey - Contemporary Dance from muddville on Vimeo.

Contemporary dance from Sergey Voronin on Vimeo.

Sia's Elastic Heart video caused a lot of controversy due to the use of a young girl and older male for the dance. Personally, I think those who saw it in a paedophilic manor completely misread the dance. Sia suffers from mental illness and has had a destructive path, with suicidal moments, which is clear through the emotion in this song, and some of her others. Maddie Ziegler is the main focus, dancing in a rigid contemporary style. It looks effortless and tells a story through the movement. Shia LaBeouf perfectly contrasts her petite form, playing a more brotherly or departed friend role.

The music is complex, and the dance choreographed to fit. It it's entirety, it shows an entire relationship, battles and all, between friends or family, not on a romantic level.

This video has always been a favourite of mine. Ballet is such a beautiful medium of Dance and I love the contemporary feel. Mostly, I love the piano used throughout. I am a piano player myself and love the way it complements dance. This video uses a large number of dancers, so wouldn't be possible to influence the film for Joanna and Katie's Collaboration, but elements can be used as inspiration. I like the all black outfits to suggest a dark element. And the contract from the torn down and mostly off white surroundings. The location is unfinished and slightly derelict, which is a beautiful contrast from the fine tuned choreography and perfect timing of the dancers.

Logo Research and Inspiration

Logo/Brand Research

Viviannadoesmakeup.com, Essiebutton.com and Zoella.com Blog Headers

To create a brand and strong logo I have compiled a collection of logos from successful bloggers and brands.

Zoella YouTube Header

Beautycrush.co.uk Blog Header

BeautyCrush YouTube Header

Hello October Blog Header

HelloOctober Christmas YouTube Header

Fashion Film - Channel 4 - Born Risky

Supporting my want to express a diverse range of people in my work, including those with disabilities and who've encountered illnesses or 'set backs' in life, I recently saw this video launched. Shown in the advertisement break of The X-Factor final, there has of course been a mixed reaction, including a view that it is using her disability as a promotion method, criticising the song itself. However, personally I think it's brilliant.

It's exciting, interesting and shocking. I also found it slightly creepy and scary which I liked. I was intimidated by a person who probably grew up believing she was less than others.

Born Risky - Channel 4 See what they've said and a behind the scenes video.

The Mandeville sisters made a video sharing their opinion.

 

I also watched a number of videos by the Mandeville sisters, including their response above. They don't like the prosthetic limb and you will rarely see her wearing it. Mostly, they are quite blaze about it, and in active/comedy videos she takes part in all the same roles as her sister, showing it doesn't stop her doing day to day roles or activities.

Film - "CODY" Short Documentary

"CODY" | Short Documentary from AG Rojas on Vimeo.

While this video is in the same realms as the hard hitting videos I have been researching, it is very different. The video doesn't run in a linear order, two stories are mixed up together. It's very disjointed and the full story isn't know until you read the description. It shows how quickly a mood can be transformed, Cody was so happy about being chosen for this video, and just after a terrible thing happened, and his whole personality is transformed.

Film - Folded - shortfilm documentary

Folded-shortfilm documentary from Kendy on Vimeo.

This is possibly one of my favourite documentary style videos I've come across during my research. Normally I struggle to get into any videos or films that aren't in english, the exception before this was the original swedish version of The Girl With The Dragon Tattoo, where the acting and shots tell a clear story, so much so that you forget you are reading subtitles.

This is the same. Of course the story is told through the writing, but I love the fact that you are purely listening to what is essentially sound if you don't speak the language. 

Throughout it all, I thought it strange that a girl who loves animals is touching taxidermy creatures, however when the end of the story is the death of the boy she loved and never met, it seems perfectly set that she's being affectionate towards dead inanimate creatures throughout. It contains almost a hidden message that she has continued to love him despite him passing away.

Film - "DOES does warehouse"

''DOES does warehouse” from Digitaldoes on Vimeo.

Another great video by Digitaldoes, this was prior to his documentary. It shows a time-lapse linear process of him painting. I love the shots and how it's put together in a start to finish order. 

Film - 'Transition' Documentary

'Transition' Documentary from Digitaldoes on Vimeo.

Another great documentary style video showcasing a creative talent. I love the simple shots, such as the brush in water just watching the water movement.

It is, again, showing a creative medium which many may not be exposed to or understand, it's a lovely way to showcase the talent of the individual. The man paints, and also spray paints, a really interesting combination of skills and interests, a more traditional medium vs. a modern and often misunderstood one.

Upon further reflection of this video, it's a really interesting approach to showing a lifestyle change of an individual. DigitalDoes goes from a career in Football to a career as an Artist. It shows a great detail of background information, and then a great detail of his life now, without too much depth of the transition despite the title "transition".

Film - The Handcrafter - A short documentary portrait

THE HANDCRAFTER - A short documentary portrait from Jeremy Janin on Vimeo.

A short documentary sharing a creative story. Similar to the path I want to go down with my work, this follow-me-around style video is almost a day-in-the-life style short. It explores what Mardjane does as a Crafter, but also watches her bike ride home and other day to day activities. I love this personal insight into her life, and the background information we receive when watching.

Films - Cooking

Now You're Cooking - Strawberry Granita from Albin Holmqvist on Vimeo.

More video Inspiration from Cooking Films. These are more instructional then just arty, so are more helpful and easy to follow. They describe a recipe visually, which for some is a better way to learn. This is evidenced by the success of Cookery shows, including the recently popular Great British Bake Off.

My New Roots - How to Cook Quinoa from My New Roots on Vimeo.

My New Roots - How to Make Nut Milk from My New Roots on Vimeo.

Ikea - Art of cooking - Make sushi! from Carl Kleiner on Vimeo.

This final video is less instructional but still clear in what you should do and the order in which to do each step. It is quick and to the point. Arty and visually pleasing but also helpful.

Film - My Cooking Diary

My Cooking Diary from Mike Matas on Vimeo.

A world away from some of the videos I've shared recently. My blog is heavily focused on Cooking and Gluten Free food as it's very relevant to me and an interest I want to share. I love this arty approach to sharing the process of cooking. As I'm concentrating on Fashion Film for my work, I think this is a great way to build my skills and also showcase a different side of Fashion Film on my blog, alongside my Inspirational Short Films I am currently planning.

Film - Portrait Of Bali - Island Of Peace

Portrait of Bali - Island of Peace from Florent Piovesan on Vimeo.

A really simple but beautiful video showing Bali. It's a place that not everyone has the chance to go to, so it's a great way to share the experience and the culture with others.

Blogger Case Study - Tree Hugger

A whole world away from the Blogs I've previously explored. I found this article on The Guardian featuring "The World's 50 Most Powerful Blogs" and began to explore through to find a wider variety of blog. 

Tree Hugger was number 13: Treehugger is a green consumer blog with a mission to bring a sustainable lifestyle to the masses. Its ethos, that a green lifestyle does not have to mean sacrifice, and its positive, upbeat feel have attracted over 1.8m unique users a month. Consistently ranked among the top 20 blogs on Technorati, Treehugger has 10 staff but also boasts 40 writers from a wide variety of backgrounds in more than 10 countries around the world, who generate more than 30 new posts a day across eight categories, ranging from fashion and beauty, travel and nature, to science and technology. Treehugger began as an MBA class project four years ago and says it now generates enough revenue from sponsorship and advertising to pay all its staffers and writers. It has developed a highly engaged community and has added popular services like TreeHugger.tv, and a user-generated blog, Hugg. It was bought by the Discovery Channel last year for a rumoured $10m.

Least likely to post 'Why Plastic Bags rock'

The Blog focuses on the problems in this modern age, over hunting of animals and fish, exploring pollution and it's impacts and in general promoting a clean lifestyle. Alongside this, they share some really incredible images and videos. 

http://www.treehugger.com/slideshows/natural-sciences/photo-monarch-butterfly-sheds-its-chrysalis/

See full post here

See full post here

See full post here

AnOther Magazine - Geza Schön, Perfumer

AnOther Magazine - Geza Schön, Perfumer from stefan heinrichs on Vimeo.

  Another film from AnOther Magazine's Modern Cultural Curators section.  

This is far more technical than organic like Lily Vanilli's, but shows a different cultural career in a similar format. I don't like this video as much, personally, perhaps because the subject seems far less interesting to me, or I feel like the split screen isn't used as effectively (often has just one image or two shots of him or two shots of other items, as opposed to a mixture). 

Splitscreen : A Love Story

Splitscreen: A Love Story from James W Griffiths on Vimeo.

  Another really inventive use of split screen. This tells two different stories until they join together. Cleverly, it is clear from almost the first shot what location both are in, and when they travel to London, again this is immediately clear.

Lily Vanilli Sweet Tooth & Little Scraps of Paper

Lily Vanilli Sweet Tooth from Beakus on Vimeo.

  Following on from my previous post on AnOther Magazine's interview and film with Lily Vanilli, I had a research into her to find out more. In the process, I came along this video, another clever and different video, creating a Fashion Film out of baking a cake. Really inspiring and interesting.

 
Little Scraps of Paper - Lily Vanilli from Tomas Leach on Vimeo.

I also came across this video, part of a series that explores "how creative people develop ideas and thoughts and what they keep them in." While this is a less artistic and more standard approach to documentary, it's again interesting to see the same subject shown from a different angle and presented in a different way.

Lily Vanilli - AnOther Magazine

See the full article here.

My favourite element of this video is the split screen shots showing different entities. It allows more information to be portrayed in a short period of time, and creates a diverse image. It's also very different, as its not a style that's often used, but is great for this style of documentary interview video.

I love this approach and someone sharing what they do, getting to know about someones life. I'd love to do a feature like this on my blog, sharing peoples life stories and what they do. It's always stated that not enough people are entrepreneurs this generation, and growing up there is such a focus on education as opposed to creative paths. I'd love to share creative stories and roles in a documentary format.